Want to be friends or "Like" the new Ford Mustang for 2011? Why not skip the Facebook approach and test drive one at Bickford Ford in Snohomish, Washington.
Ok, you still want to be friends with Mustang on Facebook? So does everyone else, apparently. In fact, everyone wanted in on Ford's latest online promotion for the muscle car.
Ford launched a competition on its Facebook fan page, asking users to name the new Mustang V6 Performance Package. "Mayhem" was elected as the top choice.
"We saw great enthusiasm from fans, with tons of creative, unique names coming in," said Brian McClary, Ford social and emerging media specialist. "The contest was twofold - it let us engage with fans by letting them have a say, and it helped build awareness for the package."
The Mayhem Mustang Package was chosen from over 3,000 submissions. The winner, who suggested the name, has been awarded with a three-year lease on a 2012 Mustang with Mayhem Package. Pretty Sweet!
Ford Mustang's Mayhem is powered by a 305-horsepower all-aluminum Ti-VCT V6 engine. It also includes a 3.31 rear axle ratio for quicker acceleration, Mustang GT coupe front and rear stabilizer bars, Mustang GT front struts and rear shocks/springs, Shelby GT500 rear lower control arm, Unique 19-inch wheels, Pirelli performance tires for improved grip, Mustang GT front and rear brake calipers with Performance Friction pads, Strut tower brace for increased body rigidity, Unique electronic stability control calibration with sport mode for performance driving, and Unique badging.